June 27th, 2011
I haven’t posted anything on here lately just because life and work have sort of taken the reigns and left no room for writing.
Lately I’ve been consumed primarily with creating the artwork for the band Vestascension. Yes, I’m in the band too, so it has really been a lot of fun working with the other guys to create ideas for the tracks each month. I think what started out as a quick thing (see January’s design) over a couple months turned into a bit to be reckoned with. Each design is sort of like a design aerobic, but it’s a bit more than that. Over time, I’m hoping to build a brand for the band that goes beyond a mark. I’m hoping the brand becomes more immersive than that.
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March 2nd, 2010
As a creative, I think its easy to get caught up in the importance of something you create. You learn to pour your heart into something that you hope will be loved by others. But what happens when it’s not? When something that you love falls into the pile of average, forgettable designs never to be viewed again?
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February 23rd, 2010
Being great at any one thing seems to be extremely difficult. Being great at a handful of things is even harder. So, why would anyone want to even attempt being the best at completing every piece of a project cycle?
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February 22nd, 2010
Recently I read 2 completely unrelated articles that point to the same idea. The idea is that the traditional logo is no longer an important part of an organization’s brand approach.
The first article “Logos are Dead” suggests that instead of focusing on one mark to represent the face of a company, an organization should invest more time into developing a brand environment. The design of this brand environment would honor and present all pieces of content that a company chooses to release. Another article, “The Internet is Hard” suggests that the audience (particularly website visitors) completely ignores appearance and that they are only interested in the “big button” that will allow them to download the latest app, or whatever else they happen to be hunting for.
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February 21st, 2010
Well, I’ve started blogs in the past, and I’ve never really been that great at keeping up with them. I’ve also put up portfolio sites before, and they also seems to be pretty difficult to update. The thing is, I’ve never tried doing both at the same time. I always had just a portfolio with no voice beyond the images I presented, or I had a blog that was one third design, one third template, and one third forced conversation.
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